Realignment Freestyle & Duty - The stationary trade is the impulse generator and quality of life of our city centres - the freestyle. The provision of urban spaces in which people feel reflected in their aspirations and in which shopping and dwelling culture is always present in communication, experience, emotions, enjoyment, depth of advice and service as well as digital and logistical links - the Duty.
The increasing expectations of the customer can only be addressed in a self-thematised and personalised way through a comprehensive target-client orientation.
UrbanChannel© stands for the realignment of stationary trade with Freestyle & Duty, the future of urban value demands of the customer.
The demand on decision-makers for changes in retail is a key issue.
Milestone shopping experience:
1. act in the market context and always be one step ahead of the current zeitgeist,
2. always focus on exceptional characteristics (i.e. more than corporate identity), and
3. place economic efficiency in an overall context (online and offline form a unit).
When individual interests are reflected in team player structures, the metropolis, the upper centre or the requirement-equivalent middle centre will receive a future-oriented new level of values.
The full text of UrbanChannel©, Realignment Freestyle & Duty, can be requested.